Leona is a dynamic marketing strategist with experience leading brands, building relationships and developing strategies with blue chip companies applying behavioral, psychological, social and cross-cultural insights. Areas of competencies include strategic planning and development (brand, communication, digital), research design and analysis, trend tracking, and diverse consumer segments (multicultural, generational and affluence). Account experience across several categories: retail, pharma, finance, technology, beauty, and entertainment. Brands include: The White House Office of Drug Control Policy, Sprite, American Express, Verizon, United States Census, Prudential, Walmart and Kroger. Experience working for and collaboration with leading agencies, from boutique to global, including Ogilvy & Mather, Digitas and La Communidad. Brooklyn, New York based, flexible to travel.
Micro-Enterprise (1-50 employees) in the Building and Branding Phase
Micro-Enterprise (1-50 employees) in the Re-Branding Phase
Associations or Ministries in the Building and Branding Phase
Associations or Ministries in the Re-Branding Phase
Associations or Ministries seeking to clarify their Mission, Message, Mandate, and Target Market